Luhniio: The Creative Director Designing the Future of DE MARF

As the Creative Director of DE MARF, Luhniio's ability to transform art into clothing is at the core of the brand's unique and revolutionary approach.

Luhniio's illustrious journey in fashion has been marked by trailblazing designs, high-profile collaborations, and a steadfast commitment to pushing boundaries. From crafting collections for renowned fashion houses to creating custom pieces for some of the most esteemed personalities in music and fashion, Luhniio's career is a testament to his relentless creativity and passion for design.

His early career saw him designing collections for a range of notable fashion houses. Luhniio's distinct creative voice was soon recognized, culminating in his role as the fashion designer for VIP campaigns. Here, he designed custom pieces for the likes of Beyoncé, Rita Ora, and Bella Hadid, demonstrating not just his skill, but his ability to capture the essence of individuality in his designs.

Luhniio's talent also found a home in the luxury wedding industry, where he served as a fashion consultant for the esteemed Pronovias group. His design vision brought a unique blend of contemporary style and timeless elegance to the world of bridal fashion, culminating in extraordinary wedding garments that retailed for up to 200,000 euros.

Despite his success, Luhniio yearned for a departure from the conventions of the traditional fashion world. He longed to be part of a movement that valued storytelling and personal expression as much as aesthetics. This search led him to Patrick Cadei, the founder of DE MARF, who shared Luhniio's vision for a more meaningful approach to fashion.

As the Creative Director of DE MARF, Luhniio has found a platform that aligns with his vision for fashion. His skill in transforming art into clothing plays a pivotal role in DE MARF's mission, allowing the brand to create garments that carry a narrative, inspire individuals, and encourage self-expression.

Luhniio's designs have been spotlighted on prestigious fashion platforms such as the Wella Collection Show in Milano and Vogue. His work has also graced the pages of global publications like Vogue Italia, DNA Magazine, Grazia, Elle, Forbes, and The US Paris, further cementing his reputation as a leading designer in the industry.

In essence, Luhniio is not just a designer; he's an artist whose canvas is clothing. His gift for creating garments that tell a story is a driving force in DE MARF's success. Under the shared vision of Luhniio and Patrick Cadei, DE MARF is poised to redefine fashion, one meaningful garment at a time.